Since 1987 Kodak has been the official partner of the Cannes Film Festival, sponsoring the Camera d’Or prize that is awarded yearly to the best feature film by a first-time director. The tradition continues in 2008 when, for the fifth consecutive year, the festival will also hand out the Kodak Discovery Prize for Best Short Film.
“We are very proud to partner with one of the most well-attended and important industry events of the year,” says Kim Snyder, Kodak’s president and general manager of the Entertainment Imaging Division. “Cannes draws a huge number of filmmakers from all over the world every year, which gives Kodak a great opportunity to host our customers and show them how committed we are to the industry and to motion picture innovation.”
Says Laurent Dartoux, the general manager of Kodak’s motion picture business in Europe, Africa and the Middle East: “At Cannes, we provide our customers with many valuable networking opportunities. We also partner with several organizations to sponsor the work of new filmmakers, and to showcase their talents at this important event.”
One such organization is Cinefondation, through which Kodak provides support for the Camera d’Or winners well beyond their victory night, by donating products and facilitating their professional training and placement within the industry. Additionally, Kodak hosts a short film selection at the Clermont-Ferrand International Short Film Festival, which helps moviemakers meet international buyers and distributors.