Adventures in Self-Releasing: Indie Distribution Pitfalls

By Jeffrey Goodman
URL: http://www.moviemaker.com/blog/item/self_releasing_jeffrey_goodman_the_last_lullaby_common_pitfalls_20090427/
From the beginning, it’s been my goal to avoid what are perhaps some of the most common pitfalls in independent movie distribution, and in self-releasing. I haven’t really had a model to follow. I guess, more often, I’ve had models not to follow. I still don’t know how it will shake out. (By the time this publishes, it will be May 1, the date of our theatrical launch.) But I have stumbled upon a few things that I think could be useful to the next person that decides to go this way: